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Articles

Online marketing brings with it a range of new concepts. We’ve written a series of articles that provide useful information for you:

  • Online Marketing: The New Rules
  • Keyword Research: Fish where the Fish Are
  • Search Marketing: Paid and Organic Traffic
  • Email Marketing: Useful and Personal Makes My Day
  • Content Marketing: If You Follow Your Nose I’ll Follow Mine
  • Affiliate Marketing: Harnessing the Power of the Marketplace

  • Recent Posts

    • Redesign for Cape Lodge
    • iPad important for Tourism Websites
    • Traffic to Australian Online Travel Websites Up 30% in 2010
    • Google Maps Gotcha for Tourism Websites
    • Tourism Australia Content Widget
  • OM4Tourism Websites

    Digger's Rest Station

    Diggers Rest Station - OM4Tourism
    Digger's Rest Station is in the heart of the Kimberley, Northern Australia, and was one of the locations chosen for filming Baz Luhrmann's Australia.
    Digger's Rest Station

    Read this articleRead more articles ...
  • Bookings & Distribution

    • Choosing a Tourism Booking & Distribution System
  • Testimonial

    Two thumbs up! OM4 have delivered everything we asked for – and more – at lightning speed ... looked after us with competence and expertise.

    Anja Toms
    Top End Explorer Tours Read more testimonials ..
  • Glossary

    • Online Marketing Glossary
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    • Search Engine Marketing
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    • Uncategorized
    • Website Development & Design
    • Websites
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  • New Rules of Tourism Marketing

    Content Marketing

    What are people reading about you when they are online? How can you use words on your site and in other online locations to help prospective customers find you and stay with you?
    Read this articleRead more articles ...
  • Website Design

    • Hotel Websites
    • Accommodation Websites
    • Tour Operator Websites
    • Winery Websites
    • Travel agent Websites
    • Membership Organisation Websites
  • Online Marketing

    Social Networking with Facebook and Twitter.

    Local Search Optimisation with Google Local.

    Search Engine Optimisation with Google keywords.

    Search Engine Marketing with Google Adwords.

    Link Building to build authority.

    Email Marketing with Aweber and Campaign Monitor.

    Blogging to establish your profile.

  • Brain Bank

    FAQs
    HOW TO
    FORUMS

    Where to go when you need a little hand-holding.

  • Bells & Whistles

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    E-Commerce

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